Since 2015
C’est Bon Bakery combines timeless French tradition with modern production excellence
Honor the past, elevate the future
Doing simple things in a great way
Guided by focus and enthusiasm, grounded in respect for the craft, and sustained by discipline, simple baking becomes lasting quality
Premier suppliers
Cultural connection and
craftsmanship fusion
.png)
Deep understanding of Vietnam’s evolving market
simple things
We believe world-class pastry can be made, taught, and sustained in Vietnam. Inspired by CHM’s educational mission, C’est Bon is more than a retail bakery—it is a living classroom where young Vietnamese talents learn authentic French techniques, international standards become daily habits, and craftsmanship grows into a lifelong career. By proving that simple pastries can be extraordinary, we build confidence in local talent, restore pride in hospitality professions, and contribute to a stronger foundation for Vietnam’s high-end culinary future.
right things
C’est bon isn’t just our name—it’s our promise.
We focus on simple recipes, made fresh each day, and perfect them through care, patience, and passion—because simple things, done well, are always enough.
We believe in doing simple things in a great way—using honest ingredients, time-tested techniques, and genuine care to make bread that’s truly good.
social Impact
We believe that when simple things are done with care and integrity, they create lasting impact. We focus on honest ingredients, disciplined craftsmanship, and consistent standards—because excellence is built on doing the right things, every day. C’est Bon is not just about good bread; it is about good standards, good people, and a commitment to quality that earns trust and respect over time.
we believe true excellence comes from mastering the basics with integrity
We don’t chase trends.
We focus on simple recipes, made fresh each day, and perfect them through care, patience, and passion.
Authentic pastry craftsmanship
Honest ingredients
We believe excellence begins with the fundamentals. It needs honest ingredients, time-honored techniques, and genuine care.
We focus on simple pastries and breads—and do them exceptionally well.
Discipline behind every bake
It is about doing simple things in a great way, every single day. We invest deeply in rigorous training, precise processes, and the time it takes to do things properly. Discipline allows us to stay focused, maintain consistency, and honor the craft we practice.
